$ 18.26
Availability |
Odoo Online
Odoo.sh
On Premise
|
Odoo Apps Dependencies |
•
Website (website)
• eCommerce (website_sale) • Discuss (mail) • Invoicing (account) |
Lines of code | 143 |
Technical Name |
website_facebook_pixel_integration |
License | OPL-1 |
Website | https://khichdiinfotech.com/ |
Versions | 16.0 17.0 18.0 |
Availability |
Odoo Online
Odoo.sh
On Premise
|
Odoo Apps Dependencies |
•
Website (website)
• eCommerce (website_sale) • Discuss (mail) • Invoicing (account) |
Lines of code | 143 |
Technical Name |
website_facebook_pixel_integration |
License | OPL-1 |
Website | https://khichdiinfotech.com/ |
Versions | 16.0 17.0 18.0 |
-
Community
-
Enterprise
Integrate Facebook (Meta) Pixel to track PageView, ViewContent, AddToCart, and Purchase events across your Odoo website.
Integrate Facebook Pixel into your Odoo Website to track visitor behavior and conversion events.
Tracked Events:
- PageView: Triggers on all website pages with page name.
- ViewContent: Fires on product pages, tracks product name and ID.
- AddToCart: Triggers when a product is added to the cart, with product ID.
- Purchase: Fires on successful checkout, capturing:
- Order total
- Currency
- All order lines (product ID and quantity)

To verify that Facebook Pixel events are firing correctly on your Odoo website, use the Meta Pixel Helper Chrome extension.

Install the extension from the Chrome Web Store:
https://chrome.google.com/webstore/detail/meta-pixel-helper/fdgfkebogiimcoedlicjlajpkdmockpc
After installation, visit your Odoo website. The extension will show which events (e.g., PageView, ViewContent, Purchase) have been triggered.
By default, the Facebook Pixel does not track internal users who are logged in to Odoo. To test Pixel events effectively, follow these tips:
- Make sure you're logged out of the Odoo backend during testing.
- Alternatively, use a private/incognito browser window or a different browser to simulate a public visitor.
- Pixel events will not trigger for users with internal access rights (e.g., admin or employee).
If the Meta Pixel Helper is unavailable or not functioning, you can test events using browser developer tools:
- Open DevTools (F12 or Ctrl+Shift+I).
- Go to the Network tab and filter by
collect
ortr
. - Perform actions on your website (visit a product, add to cart, complete checkout).
- Look for requests to
https://www.facebook.com/tr/
to confirm event firing.
This approach helps verify that your Pixel integration is functioning as expected.
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Odoo Proprietary License v1.0 This software and associated files (the "Software") may only be used (executed, modified, executed after modifications) if you have purchased a valid license from the authors, typically via Odoo Apps, or if you have received a written agreement from the authors of the Software (see the COPYRIGHT file). You may develop Odoo modules that use the Software as a library (typically by depending on it, importing it and using its resources), but without copying any source code or material from the Software. You may distribute those modules under the license of your choice, provided that this license is compatible with the terms of the Odoo Proprietary License (For example: LGPL, MIT, or proprietary licenses similar to this one). It is forbidden to publish, distribute, sublicense, or sell copies of the Software or modified copies of the Software. The above copyright notice and this permission notice must be included in all copies or substantial portions of the Software. THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE SOFTWARE.
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