GA4-ready eCommerce tracking for Odoo 19
Connect Odoo Website/eCommerce with Google Tag Manager and Google Analytics 4.
The connector builds structured product, cart, checkout, shipping, payment and purchase events
directly from Odoo data and pushes them to window.dataLayer.
Dynamic GTM loader
Configure a different GTM Container ID for each Odoo website. No container ID is hardcoded.
Complete sales funnel
Track discovery, product details, cart actions, checkout stages, payment selection and completed sales.
Odoo-sourced values
Use Odoo products, variants, categories, prices, discounts, taxes, shipping and order references.
Website-level configuration
Tracked GA4 eCommerce events
Product and list events
view_item_list, select_item, view_item,
add_to_cart, remove_from_cart, view_cart
Checkout and sales events
begin_checkout, add_shipping_info,
add_payment_info, purchase
Structured purchase data
Key capabilities
- Dynamic GTM head and body snippets
- Multi-website configuration
- GA4-compatible
itemsarrays - Configurable item ID source
- Product variant and category data
- Cart quantity delta tracking
- Purchase deduplication
- Shipping and payment metadata
- Browser console debug mode
- No external Python dependency
Quick setup
GTM-XXXXXXX Container ID.Privacy-conscious by design
The connector does not intentionally push customer names, email addresses, phone numbers, full postal addresses, passwords, or payment-card information into the analytics data layer.
Technical information
Technical name: ecomarce_data_layer_connector_piedigit
Required module: website_sale
Odoo version: 19.0
Commercial release: 0.1
Author: Piedigit
Odoo Proprietary License v1.0 This software and associated files (the "Software") may only be used (executed, modified, executed after modifications) if you have purchased a valid license from the authors, typically via Odoo Apps, or if you have received a written agreement from the authors of the Software (see the COPYRIGHT file). You may develop Odoo modules that use the Software as a library (typically by depending on it, importing it and using its resources), but without copying any source code or material from the Software. You may distribute those modules under the license of your choice, provided that this license is compatible with the terms of the Odoo Proprietary License (For example: LGPL, MIT, or proprietary licenses similar to this one). It is forbidden to publish, distribute, sublicense, or sell copies of the Software or modified copies of the Software. The above copyright notice and this permission notice must be included in all copies or substantial portions of the Software. THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE SOFTWARE.
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