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  1. APPS
  2. Email Marketing
  3. Email Marketing Throttle (Drip Sender) v 19.0
  4. Sales Conditions FAQ

Email Marketing Throttle (Drip Sender)

by IniyaSoft Technologies https://www.iniyasoft.com
Odoo

$ 58.59

v 19.0 Third Party
Live Preview
Apps purchases are linked to your Odoo account, please sign in or sign up first.
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • Email Marketing (mass_mailing)
• Contacts (contacts)
• Discuss (mail)
Lines of code 84
Technical Name mass_mailing_throttle
LicenseOPL-1
Websitehttps://www.iniyasoft.com
You bought this module and need support? Click here!
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • Email Marketing (mass_mailing)
• Contacts (contacts)
• Discuss (mail)
Lines of code 84
Technical Name mass_mailing_throttle
LicenseOPL-1
Websitehttps://www.iniyasoft.com
  • Description
  • License

Email Marketing Throttle (Drip Sender)

Large email campaigns (5,000–50,000+ contacts) sent all at once often trigger spam filters, rate limits and sudden traffic spikes. This module gives you precise control over the delivery pace of Odoo Email Marketing campaigns, while keeping all native KPIs.

Problem: Big Campaigns, Big Risk

  • Sending thousands of emails in one shot can look like spam to providers.
  • Shared SMTP or transactional services may throttle or temporarily block you.
  • Hard to test gradually and react if engagement or bounce rates look bad.

Default Odoo Behavior

  • The "Mail Marketing: Process queue" scheduled action sends all remaining recipients at once.
  • You get excellent KPIs (Delivered, Opened, Clicked, Bounced, Opportunities, etc.).
  • But there is no built‑in pacing: a single large blast can overload your mail server or harm reputation.

Our Solution: Drip Sending with Full KPIs

  • Adds a Throttling section on each mailing (no change to default workflows).
  • Let you define, per campaign:
    • Max recipients per batch (e.g. 1, 10, 50, 100).
    • Interval between batches (minutes) (e.g. 10, 30, 60).
  • Reuses Odoo's own mailing.mailing send pipeline, including:
    • mail.mail creation
    • mailing.trace statistics
    • UTM tracking and link.tracker clicks
  • All standard dashboards and statistics stay 100% accurate.

Key Features

  • Per‑mailing throttle toggle: enable throttling only on selected campaigns.
  • Configurable batch size: send 1, 10, 50, 100+ recipients per batch.
  • Configurable delay: minimum delay in minutes between batches.
  • Safe with KPIs: Delivered, Opened, Clicked, Bounced, Reply, and Opportunities all work as usual.
  • No monkey‑patching: small, clean extension of core models and existing queue cron.

Configuration & Usage

  1. Install the module and make sure "Email Marketing" (mass_mailing) is installed.
  2. Open any Email Marketing campaign (mailing.mailing with type = Email).
  3. Go to the Settings tab → Throttling group.
  4. Enable Throttle sending.
  5. Set:
    • Max recipients per batch, for example: 1.
    • Interval between batches (minutes), for example: 10.
  6. Use the normal Send or Schedule buttons.

With the example above, Odoo will send 1 email every 10 minutes for that campaign, using the standard scheduled action "Mail Marketing: Process queue" (now running every minute).

Release History

  • 19.0.1.0.0
    • Initial release for Odoo 19.0 Community/Enterprise.
    • Per‑mailing throttling fields: enable flag, batch size, interval in minutes.
    • Integration with existing queue cron and full KPI preservation.
Odoo Proprietary License v1.0

This software and associated files (the "Software") may only be used (executed,
modified, executed after modifications) if you have purchased a valid license
from the authors, typically via Odoo Apps, or if you have received a written
agreement from the authors of the Software (see the COPYRIGHT file).

You may develop Odoo modules that use the Software as a library (typically
by depending on it, importing it and using its resources), but without copying
any source code or material from the Software. You may distribute those
modules under the license of your choice, provided that this license is
compatible with the terms of the Odoo Proprietary License (For example:
LGPL, MIT, or proprietary licenses similar to this one).

It is forbidden to publish, distribute, sublicense, or sell copies of the Software
or modified copies of the Software.

The above copyright notice and this permission notice must be included in all
copies or substantial portions of the Software.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT.
IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM,
DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE,
ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER
DEALINGS IN THE SOFTWARE.

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