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  1. APPS
  2. CRM
  3. CRM Lead Scoring Engine v 19.0
  4. Sales Conditions FAQ

CRM Lead Scoring Engine

by NEXERP PRIVATE LIMITED https://nexeerp.com
Odoo

$ 40.00

v 19.0 Third Party
Apps purchases are linked to your Odoo account, please sign in or sign up first.
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • CRM (crm)
• Discuss (mail)
• Calendar (calendar)
• Contacts (contacts)
Lines of code 521
Technical Name nx_crm_lead_score
LicenseLGPL-3
Websitehttps://nexeerp.com
You bought this module and need support? Click here!
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • CRM (crm)
• Discuss (mail)
• Calendar (calendar)
• Contacts (contacts)
Lines of code 521
Technical Name nx_crm_lead_score
LicenseLGPL-3
Websitehttps://nexeerp.com

CRM Lead Scoring Engine

Automatically score leads and opportunities based on configurable weighted criteria

Empower your sales team by giving them a clear, data-driven priority order. Automatically calculates a lead's score based on rules you define (expected revenue, activity count, stage age, lead source, and more). Instantly identify hot prospects and re-engage with cold leads.

Key Features

Configurable Rules Engine

  • Create unlimited scoring rules
  • 10 different criteria types
  • Assign positive bonuses
  • Assign negative penalties

Auto-Recalculation

  • Computes instantly on save
  • Score is stored in the database
  • Fully indexed for fast searching
  • Zero manual calculation needed

Colour-Coded Badges

  • Visual score band indicator
  • Displays on Kanban cards
  • Displays in List views
  • Instantly spot hot vs cold

Score Breakdown Tab

  • Dedicated tab on Lead Form
  • See exactly why it scored high/low
  • Itemised list of matched rules
  • Full transparency for reps

Bulk Re-score Wizard

  • One-click global re-score
  • Select specific leads from list
  • Perfect for rule adjustments
  • Background processing

Smart Filters & Grouping

  • Search by Score Band
  • Quick-filter Hot Leads
  • Group pipeline by Score
  • Easy priority sorting

Scoring Formula & Criteria

Lead Score = Sum of (Rule Points x Rule Matched)

Each active rule is evaluated against the lead's data. When the rule's criterion is met, its point value is added to the total. Negative point values act as penalties (e.g., old leads stuck in a stage too long).

Criterion Type Description Example Usage
Revenue ≥ Amount Expected revenue on the lead Revenue ≥ 10,000 = +20 pts
Revenue < Amount Penalise low-value leads Revenue < 500 = -10 pts
Win Probability ≥ / < % Odoo's probability field (0-100) Probability ≥ 70% = +25 pts
Activity Count ≥ N Number of logged activities Activities ≥ 3 = +15 pts
Days in Stage ≥ N Staleness penalty for old leads Stage age ≥ 30 days = -20 pts
Lead Source / Country Match specific source or country Source = Google Ads = +10 pts
Priority / Lead Type Match priority stars or lead/opp flag Priority = Very High = +20 pts

Five Intelligent Score Bands

Every lead is classified into a colour-coded band based on its total accumulated points.

Cold

≤ 0

Low engagement,
low priority

Low

1 - 20

Needs more
nurturing

Medium

21 - 50

Qualified,
follow up

High

51 - 80

Strong intent,
prioritise

Hot

81+

Act now —
ready to close!

How to Setup and Use

  • 1 Install the Module: Go to the Apps menu, search for CRM Lead Scoring Engine and install it.
  • 2 Create Scoring Rules: Navigate to CRM → Lead Scoring → Scoring Rules. Click New to create rules based on criteria like Revenue, Source, or Stage Age. Assign points.
  • 3 Re-score All Leads: Once your rules are ready, go to CRM → Lead Scoring → Re-score All Leads and execute the bulk action to apply scores immediately to all existing leads.
  • 4 Prioritise Pipeline: Open your CRM Pipeline. Look for the colour-coded score badges. Sort columns by Score or use the built-in "Hot Leads" filter to focus your efforts.

NEXERP PRIVATE LIMITED

Premium Quality Odoo Extensions

Visit www.nexeerp.com

Version 19.0.1.0.0  |  License: LGPL-3  |  Powered by Odoo 19

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