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  1. APPS
  2. CRM
  3. Customer Retention v 19.0
  4. Sales Conditions FAQ

Customer Retention

by Oakland.ae https://www.oaklandmena.com/
Odoo

$ 14.10

v 19.0 Third Party
Apps purchases are linked to your Odoo account, please sign in or sign up first.
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • CRM (crm)
• Discuss (mail)
• Invoicing (account)
• Sales (sale_management)
• Calendar (calendar)
• Contacts (contacts)
Lines of code 1007
Technical Name oe_customer_retention_analytics
LicenseOPL-1
Websitehttps://www.oaklandmena.com/
You bought this module and need support? Click here!
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • CRM (crm)
• Discuss (mail)
• Invoicing (account)
• Sales (sale_management)
• Calendar (calendar)
• Contacts (contacts)
Lines of code 1007
Technical Name oe_customer_retention_analytics
LicenseOPL-1
Websitehttps://www.oaklandmena.com/
  • Description
  • License
  • Key Features
  • Screenshots
  • User Guide
  • FAQs
Key Features Infographic - showing Retention Dashboard, Configurable Thresholds, Actionable Customer List, PDF + Excel Exports, Auto Refresh via Cron, Multi-company Support
Screenshot 1 - Customer Retention Dashboard: total customers, Active / At Risk / Dormant / Lost segmentation cards and charts
Screenshot 2 - Configuration Page: No Quotation Days, No Sales Order Days, No CRM Activity Days, and status thresholds
Screenshot 3 - Customer List: last activity date, days since activity, inactivity flags and retention status per customer
Screenshot 4 - PDF and Excel Report Export with full retention details

User Guide for Customer Retention Analytics Module

This guide explains the configuration, usage, and management of Customer Retention Analytics in your Odoo system.


1. Module Overview

The Customer Retention Analytics module identifies customers who are slowly disengaging by tracking recent activity in quotations, sales orders, CRM interactions, invoices, and payments. Your team gets clear retention segments — Active, At Risk, Dormant, and Lost — and can start re-engagement before revenue is impacted.


2. Configuration

To configure the Customer Retention Analytics module:

  1. Install the Customer Retention Analytics module.
  2. Open the module and go to the Configuration menu.
  3. Set No Quotation Days, No Sales Order Days, and No CRM Activity Days based on your business rules.
  4. Define status thresholds for At Risk, Dormant, and Lost classification.
  5. Save the configuration. Each company can maintain its own retention values in multi-company setups.

3. Refreshing & Reviewing Retention Data

  1. Click the Refresh action (or wait for the scheduled cron) to calculate and update retention profiles.
  2. Open the Dashboard to view total customers and segmentation counts at a glance.
  3. Use chart visuals on the dashboard to identify where follow-up effort is needed first.
  4. Drill down into the Customer List to inspect last activity date, days since activity, and inactivity flags per customer.

4. Reporting & Export

  • PDF Export: Generate full-detail retention reports for management review meetings.
  • Excel Export: Export segmented customer data for sales re-engagement planning and audit records.
  • Filtering: Filter and group records by retention status, salesperson, or date range for daily operational follow-up.

5. Compatibility

  • Odoo 19 Community: Supported
  • Odoo 19 Enterprise: Supported
  • Odoo.sh: Supported
  • Multi-company: Supported

Frequently Asked Questions

1. What is the purpose of this module?
This module identifies customers who are slowly disengaging by tracking recent activity across quotations, sales orders, CRM interactions, invoices, and payments. It segments them into Active, At Risk, Dormant, and Lost so your team can re-engage before revenue is impacted.
2. Does this module auto-create customer profiles?
Yes. Initial retention data can be prepared during installation and is refreshed automatically by the scheduled cron action, or manually on demand.
3. Can I tune retention logic per company?
Yes. Each company can maintain its own retention configuration values including no-quotation days, no-sales-order days, and status thresholds.
4. How are customers classified into retention segments?
Customers are classified as Active, At Risk, Dormant, or Lost based on the inactivity thresholds you define in Configuration (days without quotation, sales order, or CRM activity).
5. Can I export retention data for meetings?
Yes. Full customer detail is exportable in both PDF and Excel formats — useful for management reviews, re-engagement planning, and audit/reporting records.
6. Is the retention data refreshed automatically?
Yes. A daily scheduled cron keeps retention data updated automatically. You can also trigger a manual refresh at any time.
7. Can I filter customers by salesperson?
Yes. The customer list supports filtering and grouping by retention status, salesperson, and date range for daily operational follow-up.
8. Which Odoo versions are supported?
The module supports Odoo 19 Community, Odoo 19 Enterprise, and Odoo.sh with full multi-company compatibility.
Module Support & SLA
For any support related to this Odoo module, please contact us at info@odooerp.ae
Our standard response time (SLA) for support queries is between 12 to 48 hours.
+971 54 289 8664 Email Us
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Odoo Proprietary License v1.0

This software and associated files (the "Software") may only be used (executed,
modified, executed after modifications) if you have purchased a valid license
from the authors, typically via Odoo Apps, or if you have received a written
agreement from the authors of the Software (see the COPYRIGHT file).

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by depending on it, importing it and using its resources), but without copying
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LGPL, MIT, or proprietary licenses similar to this one).

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or modified copies of the Software.

The above copyright notice and this permission notice must be included in all
copies or substantial portions of the Software.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT.
IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM,
DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE,
ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER
DEALINGS IN THE SOFTWARE.

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