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  1. APPS
  2. Marketing
  3. MailerLite Email Automation Connector for Odoo: Mailing Lists, Contacts & Campaign Tracking v 19.0
  4. Sales Conditions FAQ

MailerLite Email Automation Connector for Odoo: Mailing Lists, Contacts & Campaign Tracking

by Reliution https://www.reliution.com
Odoo

$ 90.00

v 19.0 Third Party
Live Preview
Apps purchases are linked to your Odoo account, please sign in or sign up first.
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • Contacts (contacts)
• Discuss (mail)
• Email Marketing (mass_mailing)
Lines of code 2300
Technical Name rcs_mailerlite_connector
LicenseOPL-1
Websitehttps://www.reliution.com
You bought this module and need support? Click here!
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • Contacts (contacts)
• Discuss (mail)
• Email Marketing (mass_mailing)
Lines of code 2300
Technical Name rcs_mailerlite_connector
LicenseOPL-1
Websitehttps://www.reliution.com
  • Description
  • License

MailerLite Email Automation Connector for Odoo: Mailing Lists, Contacts & Campaign Tracking

The MailerLite Connector for Odoo is a powerful integration between Odoo Email Marketing and MailerLite that enables the seamless synchronization of subscribers, mailing lists, groups, campaigns, and marketing analytics. By acting as the ultimate Odoo MailerLite extension, this solution empowers businesses to leverage the full capabilities of MailerLite email marketing directly from their ERP environment. Whether you are managing multiple brands or large-scale subscriber lists, this Odoo email marketing integration centralizes your outreach efforts and enhances overall marketing productivity.

This MailerLite Odoo integration module eliminates manual data entry by automatically syncing mailing contacts between Odoo and MailerLite, ensuring customer information remains exceptionally accurate and up to date. Businesses can easily manage multiple MailerLite accounts, synchronize subscriber activities in real time via advanced Odoo webhook integration, and maintain a centralized marketing database inside Odoo. This robust two-way contact sync Odoo ensures that your marketing and sales teams are always working with the exact same data, maximizing the efficiency of your Odoo marketing automation.

With extensive support for webhook automation, Odoo campaign management, and detailed Odoo sync audit logs, this Odoo MailerLite API connector app helps organizations streamline their email marketing operations. From pushing campaigns directly to the platform to monitoring detailed MailerLite campaign statistics, this connector improves campaign performance visibility and elevates your mailerlite automation. It is undeniably the best MailerLite connector for Odoo for businesses looking to effortlessly scale their email outreach and track performance across both platforms.

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configuration_icon Features
configuration_icon Setup
configuration_icon Workflow

Hot Features


Seamless Two-Way Contact Sync Odoo:

Ensure data consistency with automated, bidirectional MailerLite contact synchronization between Odoo and your MailerLite account.

Real-Time Odoo Webhook Integration:

Instantly update subscriber activity, unsubscriptions, and profile changes with secure, automated webhook triggers.

Automated Odoo Mailing List Synchronization:

Automatically import MailerLite Groups and accurately map them to your Odoo Email Marketing Lists.

Comprehensive Odoo Campaign Management:

Create your email campaigns in Odoo, utilize MailerLite campaign push, and seamlessly manage everything from one dashboard.

Advanced Odoo Campaign Analytics:

Track essential MailerLite campaign statistics-including opens, clicks, bounces, and unsubscribes-directly inside Odoo.

Multi-Account MailerLite API Configuration in Odoo:

Effortlessly connect and manage multiple MailerLite API accounts across different company branches.

Detailed Odoo Sync Audit Logs:

Monitor integration health, review API requests, and track synchronization statuses to ensure zero data loss.

Detailed Features

Intelligent MailerLite Subscriber Management in Odoo Elevate your data accuracy with advanced MailerLite subscriber sync. This module guarantees that when a contact is created or updated in Odoo, the changes are automatically reflected in MailerLite, and vice versa. This reliable Odoo mailing contacts sync guarantees that your marketing teams always execute campaigns using the most up-to-date and engaged subscriber data.
Automated MailerLite Group Sync Maintain perfect list segmentation with automated Odoo mailing list synchronization. The connector automatically imports your MailerLite Groups and creates corresponding mailing lists within Odoo. This MailerLite contact mapping ensures that your highly targeted email marketing strategies remain intact across both software environments.
Real-Time Odoo Webhook Registration Speed up your mailerlite email automation with real-time data exchange. By generating secure webhook tokens during your Odoo API account setup, the module listens for instant updates regarding subscriber activity. If a user unsubscribes in MailerLite, your Odoo database is updated instantly, keeping your system compliant and your metrics accurate.
Advanced Odoo Campaign Tracking Integration Bring your marketing analytics home. With our built-in Odoo campaign tracking integration, you no longer need to switch tabs to review campaign performance. Push campaigns to MailerLite, execute the send, and synchronize the results to generate insightful Odoo email deliverability reports. Track vital metrics like opens, clicks, bounces, and unsubscribes directly from your Odoo interface.

Set Up Guide

Install the application from the Odoo App Store.

Open the Odoo Email Marketing Module.Go to Email Marketing >> MailerLite >> API Accounts.
Click to create a new API Account.Enter your Account Name, MailerLite API Key, and Company. Save your API MailerLite configuration.
Click Test Connection. Verify that the connection status changes to "Connected".

Click to register webhooks to enable real-time synchronization.

Workflow Explanation

Group Synchronization

Go to Email Marketing > MailerLite > Groups. You can also export the group from Push to MailerLite button.

Group Synchronization

MailerLite Groups are imported into your ERP for that Go to Email Marketing > MailerLite > Manual Sync Odoo Email Marketing Lists are created automatically to match your segments.

Subscriber Synchronization

Go to Email Marketing > MailerLite > Subscribers.You can also export the Subscribers from Push to MailerLite button.

Subscriber Synchronization

Go to Email Marketing > MailerLite > Manual Sync Subscribers are instantly imported into Odoo Mailing Contacts, ensuring all contact information remains synchronized between both systems.

Campaign Management

Utilize robust Odoo campaign management. Create your Email Marketing campaigns in Odoo, utilize the MailerLite campaign push feature, and automatically link the MailerLite campaign records with your Odoo database.

Campaign Analytics

Synchronize your MailerLite campaign statistics. Easily track Opens, Clicks, Bounces, and Unsubscribes to monitor your overall campaign performance directly inside Odoo.

Audit & Monitoring

Maintain total oversight by reviewing Odoo sync audit logs. Track all API requests and responses, and closely monitor the synchronization status and overall integration health. For that go to Email Marketing > MailerLite > Sync Audit Logs

Industry-Specific Use Cases

Ecommerce Businesses:
Automatically sync customers who opt-in during checkout to specific MailerLite lists. Trigger post-purchase automations and track email ROI directly in Odoo.
Digital Marketing Agencies:
Manage multiple client MailerLite accounts from a single Odoo instance. Use Odoo campaign analytics to generate consolidated performance reports for stakeholders.
Educational Institutions:
Organize students and faculty into synchronized groups. Push important departmental newsletters via mailerlite campaigns and track engagement rates.
B2B Organizations:
Align sales and marketing by utilizing two-way contact sync Odoo. Ensure sales reps in Odoo know exactly which leads are clicking on marketing emails in MailerLite.

Frequently Asked Questions (FAQs)

How do I connect my MailerLite account to Odoo?

Connecting is simple! Just install the MailerLite Connector for Odoo, navigate to your Email Marketing settings, create a new API account, and input your MailerLite API key. Click "Test Connection" to finalize your Odoo API account setup.

Does this module support two-way synchronization for contacts?

Yes, it features full two-way contact sync Odoo. Any updates made to a subscriber's profile in Odoo will push to MailerLite, and profile changes or unsubscriptions in MailerLite will automatically reflect in Odoo.

Do I have to manually update my mailing lists every day?

Not at all. By utilizing our Odoo webhook integration, subscriber actions (like sign-ups or unsubscribes) are synced in real time. You can also automate the MailerLite group sync to keep your lists effortlessly updated.

Can I view my email campaign analytics inside Odoo?

Absolutely. The Odoo campaign tracking integration pulls back essential MailerLite campaign statistics-including opens, clicks, bounces, and unsubscribes-so you can monitor performance without leaving your Odoo dashboard.

What happens if there is an error during synchronization?

The module includes comprehensive Odoo sync audit logs. If a sync fails, you can easily review the API requests and responses in the logs to quickly identify and resolve the issue.

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