| Availability |
Odoo Online
Odoo.sh
On Premise
|
| Odoo Apps Dependencies |
•
Website (website)
• Discuss (mail) |
| Lines of code | 74 |
| Technical Name |
tr_facebook_pixel |
| License | OPL-1 |
| Website | https://www.technicalrajni.com |
| Availability |
Odoo Online
Odoo.sh
On Premise
|
| Odoo Apps Dependencies |
•
Website (website)
• Discuss (mail) |
| Lines of code | 74 |
| Technical Name |
tr_facebook_pixel |
| License | OPL-1 |
| Website | https://www.technicalrajni.com |
Facebook Pixel Integration
Add Meta Pixel (Facebook Pixel) to your Odoo website in 60 seconds. Track every visitor, optimize your Facebook Ads, and grow your sales.
Key Features
One-Field Setup
Paste your Pixel ID in Website Settings. Done. Pixel fires on every page immediately.
PageView on Every Page
Automatic PageView event fires on every page load across your entire Odoo website.
Internal Users Excluded
Pixel only fires for public and portal visitors. Your internal team's visits never pollute your data.
Noscript Fallback
Includes the standard Meta noscript image tag for browsers with JavaScript disabled.
Lightweight
Only the official Meta Pixel script — no bloat, no extra libraries, no performance impact.
Easy to Disable
Clear the Pixel ID field in Settings to instantly disable tracking — no uninstall needed.
Configuration Steps
Get Your Facebook Pixel ID
- Go to Meta Business Suite → Events Manager
- Click Connect Data Sources → Web
- Create a new Pixel or select an existing one
- Copy your Pixel ID (a 15–16 digit number)
Enter Your Pixel ID in Odoo
- Go to Website → Configuration → Settings
- Scroll to the Facebook Pixel section
- Paste your Pixel ID in the Pixel ID field
- Click Save
Verify the Pixel is Firing
- Install the Meta Pixel Helper Chrome extension
- Open your website in Incognito mode (or log out of Odoo)
- The Pixel Helper icon will show a green checkmark if firing correctly
- You will see a PageView event on every page
Important: The pixel is hidden from logged-in internal users. Always test in Incognito mode or while logged out.
Use in Meta Ads Manager
- Create retargeting audiences from website visitors
- Build lookalike audiences from your customer base
- Track conversions back to your Facebook and Instagram ads
- Optimize your ad delivery for website traffic
Screenshots
Start Tracking in 60 Seconds!
The simplest Facebook Pixel integration for Odoo 19.
Get SupportWebsite: www.technicalrajni.com | Email: magentodeveloper1993@gmail.com
Odoo Proprietary License v1.0 This software and associated files (the "Software") may only be used (executed, modified, executed after modifications) if you have purchased a valid license from the authors, typically via Odoo Apps, or if you have received a written agreement from the authors of the Software (see the COPYRIGHT file). You may develop Odoo modules that use the Software as a library (typically by depending on it, importing it and using its resources), but without copying any source code or material from the Software. You may distribute those modules under the license of your choice, provided that this license is compatible with the terms of the Odoo Proprietary License (For example: LGPL, MIT, or proprietary licenses similar to this one). It is forbidden to publish, distribute, sublicense, or sell copies of the Software or modified copies of the Software. The above copyright notice and this permission notice must be included in all copies or substantial portions of the Software. THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE SOFTWARE.
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