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Odoo Brevo Connector
The Odoo Brevo Connector seamlessly integrates Odoo with Brevo, allowing you to manage marketing activities directly from your Odoo system. Easily synchronize contacts, contact lists, and customer data while creating and managing email, SMS, and WhatsApp campaigns from a single platform. Build automated customer journeys, create subscription forms, configure webhooks, and track customer engagement with unified customer profiles, activity timelines, scoring rules, and detailed analytics. Generate AI-powered marketing content using Google Gemini to create engaging email subject lines and campaign content in seconds. The connector also provides powerful reporting tools, customer segmentation, campaign scheduling, synchronization logs, and attribution reports to help you monitor marketing performance and make informed business decisions. With centralized marketing management and real-time synchronization, businesses can improve customer engagement, streamline marketing automation, and maintain accurate customer data across Odoo and Brevo.
Odoo Brevo Connector Benefits
Centralized Marketing Management
Real-Time Customer Synchronization
AI-Powered Content Generation
Automated Customer Engagement
Advanced Customer Analytics
Improved Marketing Productivity
Odoo Brevo Connector Features
Complete Brevo Integration:
- Connect Odoo with Brevo using secure API credentials to synchronize contacts, campaigns, templates, customer data, and marketing activities with real-time connection verification.
Contact & Audience Synchronization:
- Create, import, export, synchronize contacts and contact lists between Odoo and Brevo. Organize customers into targeted lists and dynamic segments for personalized marketing campaigns.
Customer Data Platform (CDP):
- Manage unified customer profiles, activity timelines, profile merging, interaction history, scoring rules, customer engagement tracking, and comprehensive customer analytics from one centralized platform.
Marketing Campaign Management:
- Create and manage Email, SMS, and WhatsApp campaigns directly from Odoo. Configure templates, recipients, scheduling, and synchronize campaigns with Brevo for marketing automation.
Customer Journey Automation:
- Design visual customer journeys using triggers, actions, conditions, and workflow nodes. Track enrolled subscribers, monitor execution status, and review complete journey audit logs.
Forms & Website Integration:
- Create subscription forms, preview forms, generate embed codes, and easily integrate Brevo forms into websites to collect customer information and grow marketing audiences.
AI-Powered Marketing Assistant:
- Integrate Google Gemini AI to generate email subject lines and marketing content by providing campaign objectives and target audiences, helping marketers create engaging campaigns faster.
Analytics, Reports & Webhooks:
- Generate CDP reports, attribution reports, partner scoring reports, monitor synchronization logs, manage client workspaces, configure webhooks, and receive real-time Brevo event notifications.
Odoo Brevo Connector Workflow
- Configure the Brevo Connector using API credentials and verify the connection.
- Configure Google Gemini AI Provider for AI-powered content generation.
- Import existing contacts from Brevo or create new contacts in Odoo.
- Create contact lists and synchronize them with Brevo.
- Generate customer segments using configurable rules.
- Manage unified customer profiles, activities, scoring, and customer analytics.
- Create and synchronize reusable email templates.
- Create Email, SMS, and WhatsApp marketing campaigns.
- Schedule and monitor campaigns through the Campaign Calendar.
- Design automated customer journeys and enroll synchronized contacts.
- Create embed forms them into websites, and collect customer information .
- Monitor logs, generate reports, configure AI tasks, and manage webhooks for real-time synchronization.
Frequently Asked Questions
Sometimes you need a quick answer to your
question. You can get it right away here.
General
Brevo Marketing Dashboard
Get a centralized overview of marketing activities, campaign performance, customer engagement, and system status from a single dashboard before marketing data is synchronized.
Brevo Connector Configuration
Configure the Brevo Connector by entering the configuration name and API credentials, then verify the connection using the Test Connection option.
AI Provider Configuration
Configure Google Gemini as the AI provider by entering the API key to enable AI-powered marketing content generation.
Create Customer Contact
Create a new customer contact by entering the required details, then export the contact to Brevo for marketing synchronization.
Import Brevo Contacts
Import contacts from Brevo to synchronize customer records and manage them from a centralized contact list in Odoo.
Create Contact List
Create a contact list by entering the list name, selecting the workspace, adding contacts, and exporting the list to Brevo.
Synchronize Contact List
Synchronize the selected contact list with Brevo to export all contacts into the corresponding marketing group.
Synchronized Contact List
View the synchronized contact list in Brevo after exporting contacts from Odoo for organized audience management and targeted marketing campaigns.
Customer Segmentation
Create dynamic customer segments using configurable rules to target the right audience for personalized marketing campaigns.
Unified Customer Profiles
Access complete customer profiles with contact information, engagement history, activities, and marketing insights in one place.
Customer Activity Timeline
Monitor customer activities through a centralized timeline, including contact updates, campaign interactions, and synchronization events.
Profile Smart Merge
Merge duplicate customer profiles into a single unified record to maintain accurate customer data and improve marketing efficiency.
CDP Analytics Report
Generate CDP Analytics Reports to analyze customer engagement, health metrics, and churn risk, with export options in PDF, CSV, or Excel.
CDP Analytics PDF Report
View a detailed PDF report containing customer insights, engagement metrics, and business analytics for better decision-making.
Customer Scoring Rules
Configure customer scoring rules by defining trigger events and score points to automatically evaluate customer engagement
Customer Interaction History
View customer interaction history, including event details, engagement scores, related campaigns, journeys, and activity records.
Partner Scoring Report
Export partner scoring reports by selecting the report category and preferred file format for analysis and reporting.
Email Template Management
Create an email template by entering the template name, subject, content, and sender details, then export it to Brevo for campaign use.
Synchronize Email Template
Update the email template in Brevo to synchronize the latest changes and make it available for email campaigns.
Email Campaign Creation
Create an email campaign by selecting a template, entering the campaign details and email content, then publish it to Brevo for delivery.
Send Email Campaign
Synchronize the email campaign with Brevo, then use Send Now to instantly deliver it to the selected recipient.
SMS Campaign
Create an SMS campaign by entering the campaign details, message content, and target audience.
WhatsApp Campaign
Configure a WhatsApp campaign by entering the campaign details, message content, and audience information.
Campaign Calendar
View, manage, and track upcoming, scheduled, and completed marketing campaigns from a centralized campaign calendar.
Customer Journey Management
Create a customer journey, start the workflow, and monitor enrolled subscribers. Design the workflow to automate customer engagement using Brevo.
Journey Workflow Designer
Design automated customer journeys by connecting triggers, actions, and workflow nodes to create personalized marketing automation.
Journey Audit Logs
Monitor customer journey execution with detailed audit logs, including workflow status, contacts, actions, timestamps, duration, and error details.
Subscription Form Management
Create a subscription form, preview its layout, and generate an embed code for website integration.
Website Form Integration
Embed the generated Brevo form into your website to collect customer information directly from visitors.
Client Workspace Management
Create and manage client workspaces to organize marketing activities and configurations for different clients or business units.
Synchronization Logs
Monitor Brevo synchronization activities with detailed logs, including operation type, related records, execution time, and synchronization status.
Attribution Report
Generate and export attribution reports by selecting the required date range and preferred report format for analysis and reporting.
AI Marketing Assistant
Create an AI task by entering the task name, campaign objective, and target audience, then generate AI-powered email subject line suggestions.
Webhook Configuration
Configure a webhook by entering the webhook details, selecting event subscriptions, and enabling real-time Brevo event notifications.
Brevo Marketing Dashboard
Get a centralized overview of contacts, email performance, campaign analytics, delivery funnel, channel performance, audience insights, system health, recent activities, top campaigns, and key marketing metrics to monitor and manage all Brevo marketing operations from a single dashboard.
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Must Have Apps
| Availability |
Odoo Online
Odoo.sh
On Premise
|
| Odoo Apps Dependencies |
•
Discuss (mail)
• Email Marketing (mass_mailing) • Inventory (stock) • Sales (sale_management) • Website (website) • eCommerce (website_sale) • Invoicing (account) • Contacts (contacts) |
| Lines of code | 14820 |
| Technical Name |
wbl_brevo_connector |
| License | OPL-1 |
| Website | https://store.weblyticlabs.com |
Odoo Proprietary License v1.0 This software and associated files (the "Software") may only be used (executed, modified, executed after modifications) if you have purchased a valid license from the authors, typically via Odoo Apps, or if you have received a written agreement from the authors of the Software (see the COPYRIGHT file). You may develop Odoo modules that use the Software as a library (typically by depending on it, importing it and using its resources), but without copying any source code or material from the Software. You may distribute those modules under the license of your choice, provided that this license is compatible with the terms of the Odoo Proprietary License (For example: LGPL, MIT, or proprietary licenses similar to this one). It is forbidden to publish, distribute, sublicense, or sell copies of the Software or modified copies of the Software. The above copyright notice and this permission notice must be included in all copies or substantial portions of the Software. THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT. IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM, DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE, ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER DEALINGS IN THE SOFTWARE.
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