Skip to Content
Odoo Menu
  • Sign in
  • Try it free
  • Apps
    Finance
    • Accounting
    • Invoicing
    • Expenses
    • Spreadsheet (BI)
    • Documents
    • Sign
    Sales
    • CRM
    • Sales
    • POS Shop
    • POS Restaurant
    • Subscriptions
    • Rental
    Websites
    • Website Builder
    • eCommerce
    • Blog
    • Forum
    • Live Chat
    • eLearning
    Supply Chain
    • Inventory
    • Manufacturing
    • PLM
    • Purchase
    • Maintenance
    • Quality
    Human Resources
    • Employees
    • Recruitment
    • Time Off
    • Appraisals
    • Referrals
    • Fleet
    Marketing
    • Social Marketing
    • Email Marketing
    • SMS Marketing
    • Events
    • Marketing Automation
    • Surveys
    Services
    • Project
    • Timesheets
    • Field Service
    • Helpdesk
    • Planning
    • Appointments
    Productivity
    • Discuss
    • Approvals
    • IoT
    • VoIP
    • Knowledge
    • WhatsApp
    Third party apps Odoo Studio Odoo Cloud Platform
  • Industries
    Retail
    • Book Store
    • Clothing Store
    • Furniture Store
    • Grocery Store
    • Hardware Store
    • Toy Store
    Food & Hospitality
    • Bar and Pub
    • Restaurant
    • Fast Food
    • Guest House
    • Beverage Distributor
    • Hotel
    Real Estate
    • Real Estate Agency
    • Architecture Firm
    • Construction
    • Property Management
    • Gardening
    • Property Owner Association
    Consulting
    • Accounting Firm
    • Odoo Partner
    • Marketing Agency
    • Law firm
    • Talent Acquisition
    • Audit & Certification
    Manufacturing
    • Textile
    • Metal
    • Furnitures
    • Food
    • Brewery
    • Corporate Gifts
    Health & Fitness
    • Sports Club
    • Eyewear Store
    • Fitness Center
    • Wellness Practitioners
    • Pharmacy
    • Hair Salon
    Trades
    • Handyman
    • IT Hardware & Support
    • Solar Energy Systems
    • Shoe Maker
    • Cleaning Services
    • HVAC Services
    Others
    • Nonprofit Organization
    • Environmental Agency
    • Billboard Rental
    • Photography
    • Bike Leasing
    • Software Reseller
    Browse all Industries
  • Community
    Learn
    • Tutorials
    • Documentation
    • Certifications
    • Training
    • Blog
    • Podcast
    Empower Education
    • Education Program
    • Scale Up! Business Game
    • Visit Odoo
    Get the Software
    • Download
    • Compare Editions
    • Releases
    Collaborate
    • Github
    • Forum
    • Events
    • Translations
    • Become a Partner
    • Services for Partners
    • Register your Accounting Firm
    Get Services
    • Find a Partner
    • Find an Accountant
      • Get a Tailored Demo
    • Implementation Services
    • Customer References
    • Support
    • Upgrades
    Github Youtube Twitter Linkedin Instagram Facebook Spotify
    +32 2 290 34 90
    • Get a Tailored Demo
  • Pricing
  • Help
  1. APPS
  2. CRM
  3. CRM Instagram Lead Integration v 19.0
  4. Sales Conditions FAQ

CRM Instagram Lead Integration

by Rahul https://www.linkedin.com/in/rahul-yadav-659b972a8
Odoo

$ 81.65

v 19.0 Third Party
Apps purchases are linked to your Odoo account, please sign in or sign up first.
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • CRM (crm)
• Calendar (calendar)
• Contacts (contacts)
• Discuss (mail)
Community Apps Dependencies Show
CRM Social Lead Hub
Lines of code 1036
Technical Name crm_instagram_leads
LicenseOPL-1
Websitehttps://www.linkedin.com/in/rahul-yadav-659b972a8
Versions 17.0 18.0 19.0
You bought this module and need support? Click here!
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies • CRM (crm)
• Calendar (calendar)
• Contacts (contacts)
• Discuss (mail)
Community Apps Dependencies Show
CRM Social Lead Hub
Lines of code 1036
Technical Name crm_instagram_leads
LicenseOPL-1
Websitehttps://www.linkedin.com/in/rahul-yadav-659b972a8
Versions 17.0 18.0 19.0
  • Description
  • License

CRM Instagram Lead Integration

Seamlessly sync your Instagram Lead Ads directly into Odoo 17 CRM

Auto-import leads • Map form fields • Track campaigns • Configurable Graph API version

Overview

CRM Instagram Lead Integration bridges the gap between your Instagram advertising efforts and your Odoo CRM pipeline. Every time a prospect fills out a Lead Ad form on Instagram, this module automatically fetches and creates a fully-mapped CRM lead in Odoo — complete with campaign, ad set, source, and medium tracking.

No more manual CSV exports, no more switching between Meta Ads Manager and your CRM. Your sales team gets fresh Instagram leads in real time and can follow up while the prospect is still engaged.

Key Features

🔗 One-Click Instagram Page Linking

Connect your Instagram Business Pages via secure OAuth 2.0 authentication through Meta. The module handles long-lived token exchange and automatic token refresh through a dedicated hourly scheduler.

📋 Automatic Lead Form Discovery

Fetch all Lead Gen forms from your linked Instagram Pages with one click. The module discovers every form automatically, including its fields and question labels — ready for mapping.

🗂️ Flexible Field Mapping

Map every Instagram form question to any stored field on crm.lead — including char, text, float, integer, monetary, many2one, selection, date, datetime, phone, and HTML fields. Unmapped fields are preserved in the lead's notes for zero data loss.

⏱️ Scheduled & Real-Time Sync

A built-in Odoo cron job fetches new leads every 8 minutes. It uses Meta's timestamp filtering so only new leads since the last fetch are retrieved — no duplicates, no wasted API calls.

📊 Full Campaign & UTM Tracking

Automatically resolves and stores the Instagram Campaign, Ad Set, and Ad associated with each lead. Data flows into Odoo's native UTM tracking (Campaign, Source, Medium) for end-to-end marketing attribution.

⚙️ Configurable Graph API Version

Set and change the Facebook/Instagram Graph API version (default: v21.0) directly from Settings. No code changes required when Meta releases new API versions — just update the version string.

🔑 Automatic Token Management

A dedicated hourly scheduler automatically exchanges and refreshes access tokens, ensuring uninterrupted lead syncing without manual re-authentication.

✅ Form Validation Workflow

Each Instagram form goes through a Draft → Confirmed → Discarded workflow. Only confirmed forms are synced, giving you full control over which forms generate CRM leads.

How It Works

1

Configure Instagram App Credentials

Go to Settings → Instagram Configuration. Enter your Meta App ID, App Secret, and optionally change the Graph API version (default: v21.0).

2

Link Your Instagram Pages

Navigate to the Instagram Dashboard and click "Link Account." Authenticate via Meta OAuth to import your managed Instagram business pages.

3

Fetch & Configure Lead Forms

Open an Instagram Page record, click "Fetch Forms" to discover all lead forms. Then open each form to map Instagram fields to Odoo CRM lead fields, assign a Sales Team, and validate the form.

4

Leads Flow In Automatically

The scheduler runs every 8 minutes, pulling new leads from all confirmed forms. Each lead is created in Odoo CRM with all mapped fields, campaign tracking, and an Instagram Information tab for full transparency.

Instagram Information on Every Lead

Every synced lead includes a dedicated "Instagram Information" tab showing:

Field Description
IG Lead ID Unique Instagram lead identifier
Created Date Original creation timestamp from Instagram
Instagram Page The page the lead came from
Lead Form Which lead form was filled out
Ad Set / Ad / Campaign Full campaign attribution data
Is Organic Whether the lead came from an organic post or a paid ad

Performance & Technical Highlights

⚡

Batch SQL Checks

Duplicate detection uses raw SQL batch queries instead of ORM loops — fast even with thousands of leads.

🕐

Incremental Fetch

Uses last_fetch_date timestamp filtering so only new leads are retrieved — zero redundant API calls.

🛡️

Request Timeouts

All HTTP requests use a 30-second timeout to prevent hanging cron jobs and ensure system stability.

🔄

Pagination Support

Automatically follows Meta's paginated responses to fetch every single lead, no matter how large the dataset.

Compatibility

Requirement Details
Odoo Version 17.0 (Community & Enterprise)
Dependencies CRM, UTM, Odoo Lead Forms Ad Integration Hub CRM
Graph API Configurable — default v21.0
License OPL-1 (Odoo Proprietary License)

Need Help or Have Questions?

Reach out for support, customization requests, or integration assistance.

Contact Author on LinkedIn

Developed with ❤️ by Rahul

Odoo Proprietary License v1.0

This software and associated files (the "Software") may only be used (executed,
modified, executed after modifications) if you have purchased a valid license
from the authors, typically via Odoo Apps, or if you have received a written
agreement from the authors of the Software (see the COPYRIGHT file).

You may develop Odoo modules that use the Software as a library (typically
by depending on it, importing it and using its resources), but without copying
any source code or material from the Software. You may distribute those
modules under the license of your choice, provided that this license is
compatible with the terms of the Odoo Proprietary License (For example:
LGPL, MIT, or proprietary licenses similar to this one).

It is forbidden to publish, distribute, sublicense, or sell copies of the Software
or modified copies of the Software.

The above copyright notice and this permission notice must be included in all
copies or substantial portions of the Software.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT.
IN NO EVENT SHALL THE AUTHORS OR COPYRIGHT HOLDERS BE LIABLE FOR ANY CLAIM,
DAMAGES OR OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE,
ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR OTHER
DEALINGS IN THE SOFTWARE.

Please log in to comment on this module

  • The author can leave a single reply to each comment.
  • This section is meant to ask simple questions or leave a rating. Every report of a problem experienced while using the module should be addressed to the author directly (refer to the following point).
  • If you want to start a discussion with the author or have a question related to your purchase, please use the support page.
Community
  • Tutorials
  • Documentation
  • Forum
Open Source
  • Download
  • Github
  • Runbot
  • Translations
Services
  • Odoo.sh Hosting
  • Support
  • Upgrade
  • Custom Developments
  • Education
  • Find an Accountant
  • Find a Partner
  • Become a Partner
About us
  • Our company
  • Brand Assets
  • Contact us
  • Jobs
  • Events
  • Podcast
  • Blog
  • Customers
  • Legal • Privacy
  • Security

Odoo is a suite of open source business apps that cover all your company needs: CRM, eCommerce, accounting, inventory, point of sale, project management, etc.

Odoo's unique value proposition is to be at the same time very easy to use and fully integrated.

Website made with