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163.71

v 18.0 Third Party 10
Live Preview
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies Website (website)
Discuss (mail)
eCommerce (website_sale)
Invoicing (account)
Community Apps Dependencies
Lines of code 2521
Technical Name website_sale_google_ads
LicenseOPL-1
Websitehttps://garazd.biz/en/shop/odoo-google-ads-conversion-196
Versions 16.0 17.0 18.0
You bought this module and need support? Click here!
Availability
Odoo Online
Odoo.sh
On Premise
Odoo Apps Dependencies Website (website)
Discuss (mail)
eCommerce (website_sale)
Invoicing (account)
Community Apps Dependencies
Lines of code 2521
Technical Name website_sale_google_ads
LicenseOPL-1
Websitehttps://garazd.biz/en/shop/odoo-google-ads-conversion-196
Versions 16.0 17.0 18.0
  • Community
  • Enterprise
Enterprise Community

Increase sales, generate new leads, driving traffic to your Odoo website with Google Ads

Description

Recently, Google has announced that they implement a single script for tracking visitor activity on websites. This script, named Google Tag, should be added to all webpages of the website. The Google Tag has two destinations at the current time:

  • Google Ads
  • Google Analytics 4

This solution covers the needs to connect your Google Ads with Odoo website and can help to track sales and conversions on your website, to measure your ads results. Besides that, the module allows sending the user-provided data, product data, and information about transactions via Google Tag. User data is required for Enhanced Conversions and is sent in a privacy-safe way (hashed by SHA256). Using this hashed user data, Google can match your customers with their Google accounts when they interact with your Google Ads.

Benefits
Easy & Simple

Easy to activate and configure

Multi-Tags

Support multiple tags on one website

Support

Free 30 days support and 180 days bug-fixing

Try me

Demo & Test. Click on the "Live Preview" button

Enable Website Tracking
Go to the menu "Website" - "Configuration" - "Settings" and activate the related option in the "Tracking" section.
Odoo Website tracking activate in 18.0
Sensitive data cleaning up

The solution cleans sensitive tracking data such as payload, client IP address, and user agent. You can control the period after which the purging is performed. By default, it's 30 days.

Additionally, you can activate the "Completely delete log entries older than the specified period" option to remove all internal tracking log records after this time.

Configuration
Getting a Google Tag
To get your Google Tag ID, go to your Google Ads account and create a new Tag or copy your Google Tag identifier from the existing.
Odoo 18.0 add Google Tag for Google Ads
Adding a tracking service

The first step after tracking activation, is to create a new tracking service. Click on the "Manage Tracking Services" link in the Settings view, or go to the "Configuration" - "Tracking" - "Services" menu and add a new tracking service for your Odoo website.

Odoo 18.0 Google Ads activate tracking service
  • Specify a website (if you have a multi-website environment).
  • Select the service type "Google Tag".
  • Then enter your Google Tag ID.
Log events in Odoo

If you want to get data about tracking events in Odoo, activate the "Internal Logs" option. To view the log records related to the current service, click the "Logs" button at the top of the form.

Odoo 18.0 Google Ads tracking logs
Conversion Action

Google Ads conversion tracking helps to see an efficiency of Google advertisements and indicates what actions were performed by customers which click on ads.

To start conversion tracking, there are several steps that should be done:

  1. Get a Global Site Tag code and set it on your Odoo website.
  2. Activate tracking to place the Google Tag on all pages of your website.
  3. Create a conversion action on the Google Ads side.
Start tracking conversions by adding a conversion action
In your Google Ads account click on "New conversion action" in the Goals menu.
Add Conversion action for Google Ads in Odoo 18.0
On the next step choose the "Website" conversion kind, and provide your website URL for scanning.
Odoo Google Ads the website conversion in 18.0
Odoo Google Ads scan website 18.0
After scanning, you need to click on the "Add a conversion action manually".
Odoo Google Ads add conversion manually 18.0
Fill in the conversion action details and save the action.
Odoo Google Ads conversion action details and settings 18.0
And finally, click on the "See event snippet" to get the conversion action identifier (custom event name), that should be configured on Odoo side as well.
Odoo Google Ads conversion action 18.0
Odoo Google Ads conversion action snippet 18.0
Odoo Google Ads custom event name 18.0
Custom event tracking in Odoo
On the Odoo side, create a new custom event and paste the custom event name from Google Ads.
Odoo 18.0 website custom event tracking for Google Ads
Each custom event can be related to one of standard Odoo e-Commerce tracking events. After linking of these events, you can see firing of them in internal logs.
Odoo Google Ads Conversion action custom event logging 18.0
Contact Us
Support, customizations, and development
https://garazd.biz/contactus
Our expertise
Odoo Learning Partner
OCA Member
With Odoo since 2014
Over 20,000 app downloads and purchases
Our apps in the TOP 10 on Odoo Apps
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Version: 18.0.1.0.1
Module design is reserved | Copyright © Garazd Creation
Changelog
  • 18.0.1.0.1 2024-11-21
    • Improve demo data.
  • 18.0.1.0.0 2024-10-11
    • Migration from 17.0.
Odoo Proprietary License v1.0

This software and associated files (the "Software") may only be used (executed,
modified, executed after modifications) if you have purchased a valid license
from the authors, typically via Odoo Apps, or if you have received a written
agreement from the authors of the Software (see the COPYRIGHT file).

You may develop Odoo modules that use the Software as a library (typically
by depending on it, importing it and using its resources), but without copying
any source code or material from the Software. You may distribute those
modules under the license of your choice, provided that this license is
compatible with the terms of the Odoo Proprietary License (For example:
LGPL, MIT, or proprietary licenses similar to this one).

It is forbidden to publish, distribute, sublicense, or sell copies of the Software
or modified copies of the Software.

The above copyright notice and this permission notice must be included in all
copies or substantial portions of the Software.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND, EXPRESS OR
IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF MERCHANTABILITY,
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Is the upgrade free? i have odoo 16 planning to upgrade soon should i buy this now or wait until after I upgrade?
by
erp@c21.ae
on 11/5/24, 2:39 AM


Re: Is the upgrade free? i have odoo 16 planning to upgrade soon should i buy this now or wait until after I upgrade?
by
Yury
on 11/5/24, 6:21 AM Author

Hello,

Thank you for your interest in our Odoo solutions!

Our sales policy is the same as on Odoo Apps, so apps for new Odoo releases should be purchased additionally. We have a special offer for our loyal customers, who have bought the apps and then are going to migrate them to a new Odoo release. Please contact us by email, support@garazd.biz for details.

Best regards, Yurii Razumovskyi.

Company Garazd CreationOdoo solutions for e-Commerce, SEO, Data Feeds, Website Tracking, Marketing, Analytics, and Marketplace integrations, Product Label designing and printing.

https://garazd.biz